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A Year in the Life of an ISV
Kendall Miller
Microsoft Malvern Office
45 Liberty Blvd
Malvern, PA 19355-1419
Map
6:00 - Greetings and Eatings
6:30 - A Year in the Life of an ISV - Kendall Miller
A Year in the Life of an ISV
Most software developers sooner or later look at something they’ve created and think “We should make a product from this!” Find out real world lessons about what it takes to create & market a software product as an Independent Software Vendor (ISV) including:
- Moving from ideas to products
- Marketing in the Internet Age
- Growing Revenue and Controlling Costs
Presented by one of the founders of Gibraltar Software, we break down some of the commonly held myths around software product so you can learn from our mistakes and get a look into the reality behind the dream.
Kendall Miller
Kendall Miller is one of the founding partners of Gibraltar Software, an Independent Software Vendor (ISV) that developers & markets commercial applications for .NET developers. Introduced commercially in 2009, Gibraltar is an application logging & monitoring platform that is currently used by customers around the world from individual consultants through Fortune 100 companies and governments.
Before starting Gibraltar Software, Kendall worked for multiple startups leading their technology development from beginning through profitability. In each case he's focused on translating Enterprise-level performance and capabilities down to smaller companies. Using different generations of Microsoft technologies over the past 15 years, Kendall is experienced with the details of modern .NET development as well as the challenges that have stayed the same for generations.
Combining both IT administration and development backgrounds, Kendall focuses on application management & monitoring to ensure that solutions work at whatever scale is required to meet the needs of the business. As a consultant, Kendall often works with customers to bridge the divide between business owners, developers, and system administrators to get everyone working together solving the right problems.
When & Where
Microsoft Malvern Office
45 Liberty Blvd
Malvern,
PA 19355-1419
Thursday, February 17, 2011 from 6:00 PM to 9:00 PM (ET)
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